Samir Husain

West Lafayette,IN (47906) · +1-(765)-476-6073 · samir.husain26@gmail.com

I recently graduated with a masters in Business Analytics and Information Management from Purdue University. I have 3 years of experience as a Business Analyst and an MBA from BITS Pilani, India.

Interested in advertising, marketing analytics and data science. Open to Business analyst, Data scientist and Data analyst roles.

Experience

Support Analyst

STAQ Inc.

  • Led implementation for new clients. Set up databases and dashboards. Saved 60% time spent on manual reporting processes
  • Interfaced between developers and clients to plan new integrations and product features. Helped build 3 new integrations

June 2020 - Present

Business Analyst

DataBeat Consulting

  • Handled development of a publisher performance benchmarking product. Analyzed 500bn ad views worth $700mn in revenue from 30 large US publishing websites. Designed product roadmap and strategy based on customer insights
  • Optimized client reporting workflows for a BI platform. Troubleshot run time errors by reviewing SQL queries
  • Developed an R algorithm to normalize advertiser names using custom logic. Saved 90% time spent on the task monthly
  • Reduced analyst workload by 75% for a major publisher through automated reports and creative visualizations

January 2018 - March 2019

Management Trainee

Tata Teleservices

  • Collaborated with cross functional teams to increase call handling capacity by 10% through analysis of usage metrics
  • Designed market research plan, brand audit, and case studies to drive sales strategy for enterprise telecom solutions
  • Assisted product sales and marketing teams with data driven insights. Reduced time to conversion by 15% through process improvements for enterprise sales team. Performed ad-hoc analyses on performance metrics through custom SQL

May 2017 - December 2017

Business Analyst Intern

Thomson Reuters

  • Analyzed ad data to identify a solution that boosts revenue by $15,000 monthly otherwise lost due to ad-blocking software
  • Suggested changes to the revenue reporting structure and get a better match rate between different services used by Reuters for advertisement delivery
  • Proposed a solution through A/B testing to improve social traffic by 8%. Analyzed Facebook data for best posting time

January 2017 - June 2017

Education

Purdue University, Krannert School of Management

Master of Science
Business Analytics and Information Management

GPA: 3.7 / 4

June 2019 - May 2020

Birla Institute of Technology and Science

Master of Business Administration

GPA: 7.4 / 10

August 2015 - May 2017

Rajiv Gandhi Proudyogiki Vishwavidyalaya

Bachelor of Engineering, Electronics and Communication

GPA: 6.9 / 10

August 2011 - May 2015

Skills

Programming Languages & Tools
  • SQL
  • Hadoop
  • Hive
  • SAS
  • Tableau
Academic projects
  • Computer vision for compliance check: Consulting project with a major US retailer. Automate label recognition on product images for compliance requirement. Led to reduction of approx. 1200 hours of manual effort
  • NBA player performance: Develop a machine learning model in python to generate optimized roster for a new team
  • Natural Language processing on Craigslist: Collect and analyze Craigslist posts to predict its entertainment value and shareability. Flag NSFW posts and add an option to block posts.
  • Stock prediction: Time series forecast using LSTM neural net in TensorFlow. Run remotely on a server with dynamic learning using Google Cloud Platform
  • Restaurant Recommender: Build an NLP solution and app in R to recommend restaurants based on Yelp reviews by an user.

Interests

Apart from being an analyst, I enjoy camping and hiking. Weekends are best spent exploring the countryside and stargazing. When forced indoors, I follow a number of comedy and sci-fi genre movies and television shows.

I am a recreational home cook, and I spend my free time cooking or exploring the outdoors.

Leadership and Certifications